Ivori Rayale.

Apr 2026 - Jun 2026

Vittlez - Workplace Lunch Delivery App

Lead UX/UI Designer & Researcher | 9-week project

• Led end-to-end UX/UI design for a workplace lunch delivery concept built around curated restaurant lineups, order cutoffs, transparent flat-fee pricing, and drop-zone pickup.
• Conducted survey-based research, competitive analysis, affinity mapping, personas, and journey mapping to identify pain points around delivery fees, timing, decision fatigue, and pickup coordination.
• Designed 12 core mobile screens across onboarding, workplace verification, ordering, checkout, tracking, and pickup flows; prepared prototype documentation for future development handoff.

Jul 2024 - Jul 2025

Girl Gummy - Responsive E-commerce Website

Google UX Design Capstone | UX/UI Designer | 12-week project

• Designed a responsive women's health gummy e-commerce experience focused on product education, personalization, visual trust, and simplified checkout.
• Gathered informal user feedback, completed competitive analysis, and synthesized insights into personas, user stories, journey maps, affinity themes, and responsive design decisions.
• Created high-fidelity desktop, tablet, and mobile prototypes for product discovery, personalized quiz flow, product pages, and shopping interactions; iterated hierarchy, CTAs, and product information based on feedback.

Nov 2024 - Jan 2025

Patrick's Grocery - Mobile Grocery App

Google UX Design Capstone | UX/UI Designer | 12-week project

• Conducted user interviews, competitive analysis, and journey mapping to identify friction in grocery planning, in-store navigation, coupon discovery, and checkout.
• Designed core mobile features including smart shopping lists, savings hub, store navigation, recipe integration, and express checkout.
• Tested prototype with 7 participants, achieving a 94% task success rate across list creation, coupon discovery, navigation, and checkout flows.

Feb 2025 - Apr 2025

Finesse Dayly - Brand Identity & Creative Strategy

Brand Designer

• Created a cohesive brand identity system for a multi-platform content creator across social media, video, and streaming platforms.
• Developed logo system, typography direction, color palette, social media templates, YouTube graphics, video assets, and usage guidelines.

Verizon · Dallas, TX · Aug 2026 - Present

Inside Sales Representative

• Identify customer needs and recommend wireless, home phone, internet, prepaid, and streaming services.
• Explain plans, pricing, promotions, and account requirements clearly to support informed purchase decisions.
• Process credit applications, service orders, and account updates while maintaining accurate customer records.
• Address questions and objections, guide customers through enrollment, and coordinate follow-up support.

Insight Global - Georgia Power · Atlanta, GA · May 2025 - Aug 2025

Customer Service Representative

• Resolved 60+ daily customer issues across billing, service connections, and account escalations, building pattern-recognition skills around user frustration, service gaps, and communication breakdowns.
• Served as escalation point for high-priority concerns and mentored newer team members on de-escalation and complex account procedures.

Insight Global - Dollar General · Atlanta, GA · Oct 2023 - May 2025

Quality Assurance Technician (Video QC)

• Audited 100+ store locations daily using structured evaluation criteria, directly transferable to heuristic evaluation and usability testing.
• Documented findings, identified recurring issue patterns, and escalated high-priority problems based on user and business impact.

SRI Novo · Atlanta, GA · Jan 2023 - Sept 2023

Inventory Analyst

• Analyzed medical inventory data using historical metrics to reduce shortages and overstock risk; maintained accurate records with advanced spreadsheets.

Insight Global - Cotiviti · Atlanta, GA · Jul 2022 - Jan 2023

Medical Records Retrieval Agent

• Served as primary liaison to healthcare providers, coordinating confidential record retrieval with accuracy, compliance, and clear communication.